Portfolios

Portfolios

The Importance of a Portfolio A portfolio is a way to showcase your work and abilities in a visually appealing manner. It is important to consider your target audience when designing a portfolio. You should make sure that your images are high resolution. Also, keep your portfolio up to date. This will ensure that its…

Niche Marketing

Niche Marketing

Getting the Most Out of Your Strategy? Having a niche is a great way to make the most of your business. You can target customers with similar interests to your own, and your products will be more likely to get noticed. In addition, it can drastically reduce your marketing costs. Niche markets are generally small….

Business Model

Business Model

A business model is what enables a business to meet customer needs and meet business objectives. The best models are tailored to the customer’s needs and to the industry. Developing an innovative business model means knowing your competitors. The goal is to offer more value to the customer than your competitors. While a strong business…

ATX Brand Academy

ATX Brand Academy

Learning About Branding for Scalable Marketing If you are interested in creating a unique identity for your company, you should consider learning about branding. Branding is the process of communicating and defining your business through its visual identity and company culture.  As a result, it requires a thorough understanding of your target market, its products,…

Brand Manager

Brand Manager

What Does it Take to Succeed? The road to success is long and hard, very few every reach it. Why Start Branding Marketing is outdated and simply doesn’t work anymore, branding is hip, new and people that actually buy things they care about use this methodology (often) without noticing it. Ok, so here’s 2 reasons…

Starting a business

Starting a business

What’s a Business? A business is an entity that conducts commercial or industrial activities.  A business can be for-profit or non-profit, and can range from a sole proprietorship to a corporation.  Most people would argue that profit making is the primary goal of any business. But what exactly is a business? What makes a business…